Basic management principles of the formation of consumer loyalty to brands of regional companies

E. V. Pisareva; E. S. Sergienko

UPRAVLENIE / MANAGEMENT (Russia)
Upravlenie

ISSN 2309-3633 (Print)
ISSN 2713-1645 (Online)

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Pisareva E.V., Sergienko E.S. Basic management principles of the formation of consumer loyalty to brands of regional companies. UPRAVLENIE / MANAGEMENT (Russia). 2018;6(3):40-44. (In Russ.) https://doi.org/10.26425/2309-3633-2018-3-40-44

This work is licensed under a Creative Commons Attribution 4.0 License.

ISSN 2309-3633 (Print)
ISSN 2713-1645 (Online)

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